February 5, 2012

Shout out to TOVA!

The Internet is full of cool sites to explore and hopefully interact with, as I think that’s the goal of any site, you want the user to take some sort of action, whether it’s just learning something or playing a game or buying something, to often corporations forget that the web is an interactive media.

To show you what can be done if you merge design with function – I just wanted to share a cool site friends of mine from my QVC days have put together for a client – Tova Borgnine - the site is Tova25. Designed to help Tova celebrate 25 years of her fragrance line, the site has everything from her OSCAR-award-winning actor and husband, Ernest Borgnine to QVC and others that have influenced her fragrance are here in a slick, yet elegantly simple, timeline interface.

It’s interface is cutting-edge, a truly multimedia experience on the web for something, like fragrance, that would challenge most of us to present in such an eye-catching and dramatic fashion. Until they invent, the “Scent Internet” this is the way to promote a brand and its essence.

So a shout out to Tim Megaw and Matt Shadbolt for a job well done. Do you know any cool site that are out there using the latest in video, audio and graphics? Let me know and we’ll share them here.

Until next time, Tim 


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